Organised by Wellington City Council and Mishfitness Limited, the campaign will be a chance for people burn off the excess calories they accrued over the holidays with free exercise sessions at Frank Kitts Park every Wednesday at 12.15pm from 4 February till 11 March.
Led by personal trainers from the Mishfitness team, the 30-minute sessions will include choreographed walking / running and simple bodyweight resistance exercises.
Mish McCormack, a former World Ms Fitness titleholder who now heads Mishfitness, says the sessions will demonstrate how easy it can be for people to enjoy the benefits of regular exercise.
"With people so busy these days it's easy to see why fitness goals often fall by the wayside. But if you can find time for just 30 minutes of quality exercise each day, you can improve your fitness, reduce stress, and drastically lower your risk of developing chronic conditions like high blood pressure, heart disease and type 2 diabetes."
McCormack's sentiments are echoed by Mayor Kerry Prendergast, who hopes employers will encourage their workers to take time out from their work schedules to take part in the sessions.
"We all know how important regular exercise is for a healthy body and mind, but according to the Ministry of Health more than half of New Zealand's adults are overweight. This is a situation that we need to do something about. Employers should recognise that it's in their best interests to encourage their employees to get active because it will lead to a healthier, more productive workforce."
The first Putting the Well in Wellington exercise session will be held at Frank Kitts Park at 12.15pm on Wednesday 4 February.