Tō tātou taone reo Māori | Our te reo city

Wellington City Council has a vision for our city to be bilingual by 2040.

Piki mai ki poneke

The year 2040 is an important date as it will mark 200 years since the signing of the Treaty of Waitangi and the first unofficial Wellington Town Committee. It’s also the milestone for the Council strategy – Towards 2040: Smart Capital

The Council announced its Te Tauihu policy in July 2018. The policy recognises the status of te reo Māori as a taonga of iwi Māori and celebrates and supports the revitalisation of the language within Council activities and Wellington City.

When you say kia ora, mōrena, or haere mai you are showing pride in our distinctive New Zealand culture and heritage.

Mayor Justin Lester

Collaboration to support Te Matatini ki te Ao

A significant step in this journey was a joint campaign with Te Taura Whiri i te reo Māori in February 2019. The campaign aimed to give a warm te reo Māori welcome to Te Matatini ki te Ao, which is the premier Māori Kapa Haka performing arts festival in New Zealand and was held at Westpac Stadium February 2019. 

Visitors saw the city streets lined with ‘Piki mai ki Pōneke’ – (Welcome to Wellington) flags in the five popular colours of embroidered bodices (pari) and belts (tātua). 

Retail and hospitality businesses were encouraged to display a Kia kaha te reo Māori - Give te reo a Go! sticker in their window or at point of sale.  Staff had simple phrase cards for greetings and farewells.

Kevin Lavery standing with the kia kaha cards in a coffee shop.

Help te reo grow

We encouraged everyone to give te reo Māori a go to welcome the thousands of visitors coming to the kapa haka championships. The Te Matatini Festival only comes to the Wellington region about every 20 years, so this is was perfect opportunity to experience a uniquely Kiwi cultural event.

If your business or organisation would like to be part of the ongoing te reo campaign and receive a sticker and phrase cards please contact events@wellingtonnz.com

Supporters of the te reo campaign